Wednesday, August 17, 2011

On Campus Activity

From Ryan Long, SW Campus Relations Manager

Fall is a  GREAT time of year for us because we get to “fish in a barrel” for recruits.  You all know that we generally work with students.  What better place to find students than school???
Why?
·It is very important for students to come in NOW to start earning for the winter break.
·It REALLY is in their best interest to come in now before they “get settled” to maximize their earning potential and the opportunity- the need to settle into class AND working, not class WITHOUT working.
Where?
·Your managers will advertise at Universities, Community/Junior Colleges, Technical schools, Beauty schools, sometimes high schools, alternative schools.
·They will be putting flyers on cars, flyers in-hands on campus, putting up posters, write small ads on chalkboards, place ads in college papers, and set up tables on campus where students can fill out applications right there and scheduled for interviews.
Ad Sources
·Because SO MANY types of advertising will be used it is SUPER IMPORTANT that YOU assign proper ad sources on VectorLive.
·Data on VectorLive must be accurate- if we don’t keep accurate stats it can affect ad $$ that managers get from the company, stats for advertising at schools in the future, what advertising is worth our time and money and what is not.
·Distinguishing between flyers – on an off campus- is very important.  Simply ask the caller where they got their flyer or where their car was when they got the flyer. Don’t put words in their mouths.

Go to the Video Page (see link on right) and watch/re-watch video on ad sources.

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